ABOUT US
Embracing Tradition, Enriching Culture
Welcome to Saanskriti your premier destination for authentic, exquisite, and affordable ethnic garments. We’re passionate about preserving traditional Indian craftsmanship while making it accessible to fashion enthusiasts worldwide.
FOUNDER & CEO
ATHAR PASHA
Saanskriti was founded by Athar Pasha, A fashion enthusiast with a deep love for cultural heritage. Growing up surrounded by vibrant textiles and intricate designs, our founder sought to share this rich cultural legacy of Bhopal with the world. With a team of skilled artisans, designers, and fashion enthusiasts, we embarked on a journey way back in early 90’s of 20th century, to create a platform that celebrates diversity and elegance.
Growing up in Bhopal a artisans hub of zari and zardozi, Mr. Pasha was fascinated by the intricate patterns and vibrant colors of traditional ethnic garments. As he traveled the world, he realized how these beautiful textiles brought people together, transcending cultural boundaries.
His passion for preserving cultural heritage led us to create saanskriti under vasstra clothing, a platform showcasing authentic, handmade ethnic garments.
ATHAR PASHA
Saanskriti was founded by Athar Pasha, A fashion enthusiast with a deep love for cultural heritage. Growing up surrounded by vibrant textiles and intricate designs, our founder sought to share this rich cultural legacy of Bhopal with the world. With a team of skilled artisans, designers, and fashion enthusiasts, we embarked on a journey way back in early 90’s of 20th century, to create a platform that celebrates diversity and elegance.
Growing up in Bhopal a artisans hub of zari and zardozi, Mr. Pasha was fascinated by the intricate patterns and vibrant colors of traditional ethnic garments. As he traveled the world, he realized how these beautiful textiles brought people together, transcending cultural boundaries.
His passion for preserving cultural heritage led us to create saanskriti under vasstra clothing, a platform showcasing authentic, handmade ethnic garments.
OUR MISSION
Our mission is to empower artisans, promote cultural exchange, and make traditional fashion accessible.
We source our materials from different craft pockets of india. Ensuring fair trade practices and sustainable methods. Our designs blend timeless tradition with modern style, making cultural heritage wearable for everyone.
At saanskriti we value:
– Authenticity: Preserving traditional techniques
– Community: Empowering artisans and local economies
– Diversity: Celebrating cultural richness
– Quality: Exceptional craftsmanship
By joining us, you become part of a movement that celebrates cultural diversity and supports artisans
At Saanskriti we strive to:
a. Preserve traditional craftsmanship and techniques.
b. Promote cultural exchange and understanding.
c. Provide high-quality, affordable ethnic garments.
d. Empower artisans and support local communities.
e. Inspire confidence and pride in cultural heritage.
1. Authenticity: We source materials and designs from authentic traditional weavers and craftmans
2. Quality: We ensure exceptional craftsmanship and attention to detail.
3. Sustainability: We prioritize eco-friendly practices and fair trade.
4. Diversity: We celebrate the richness of cultural diversity.
5. Customer Delight: We prioritize exceptional customer service.
Team:- Our dedicated team of designers, artisans, and enthusiasts who work tirelessly to bring you the best ethnic garments with comfort and style
